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The importance of responsive web design

By Jai Lambert


Every year that goes by brings about new web design trends. One of those trends that have evolved in recent years is responsive web design for viewing on mobile devices. As you know from experience, websites look different when viewed on a desktop with a large monitor and when viewed on a tablet or mobile phone. That is why it is important to design websites that are responsive for all possible screen sizes, particularly for mobile devices.

Worldwide, 68% of all visits to websites came from tablets and mobile phones in 2020.

Creating a mobile-friendly website is one of the most important factors in achieving successful SEO, or Search Engine Optimization. Since most people use mobile devices to search, Google has focused on mobile-friendly websites. By making your site mobile-friendly, Google will rank it higher in search results when people search for terms and phrases that are relevant to them.

The trend for using mobile devices to view websites will continue increasing in the coming years. If you are a new business considering building a new website or an established business looking to update your current one, it is vital that responsive web design be taken into consideration. A responsive website will respond to or resize itself depending on the type of device your client is using.

For any client who visits your new or redesigned website, first impressions are key. According to the latest information, it only takes 50 milliseconds to form an opinion about your website which can be one of the largest parts of your business credibility. Taking responsive design seriously will go a long way towards increasing your business brand and search visibility.

For more information about website design, or to inquire about a website audit, reach out at to schedule a meeting.

Jai Lambert partners with CMW Agency for website development, design, and strategy with over two decades of experience. He is also a gourmet cook, delighting our office with the delectable aromas of his most recent recipes.


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